At the opening of the 2026 Xiaomi Autumn Flagship Product Launch held this evening, Xiaomi Group's founder, chairman, and CEO Lei Jun took the stage to deliver a keynote address.

Lei Jun kicked off the event by addressing the company's semiconductor development efforts, emphasizing that once the pursuit begins, Xiaomi is already on a winning trajectory. He reiterated that from day one of deciding to develop its own chips, the company has committed to a long-term strategy.

"I stated at the outset that we planned to invest 50 billion yuan in research and development over a decade. As of today, we have genuinely poured 21 billion yuan into this endeavor. Thanks to our exceptional team capabilities and this substantial financial commitment, we have achieved milestone after milestone," Lei Jun remarked.

He further confirmed that the Xuanjie O3 chip has officially entered commercial deployment, with the Xuanjie O100 and D100 models slated for commercial availability in the first half of next year.

Lei Jun's remarks underscore the company's unwavering focus on self-developed silicon, reinforcing that persistence and investment are key to closing the gap in the competitive semiconductor landscape.

The announcement signals Xiaomi's continued aggressive push into core technology, positioning itself for future growth in the high-stakes mobile and IoT markets.

Observers note that this level of spending highlights the company's serious intent to rival established players in the chip industry, a move that could reshape its technological autonomy and product differentiation strategy.

With the commercial rollout of new chip models, Xiaomi is poised to enhance its device performance and power efficiency, potentially setting new benchmarks in the flagship segment.

The company's leadership remains confident that sustained investment will yield long-term competitive advantages, a sentiment reinforced by the tangible progress showcased at today's launch event.

As the event concluded, Lei Jun's closing remarks echoed his opening sentiment, reiterating that in the race to innovate, every step forward counts as a step toward victory.