Football multi-club ownership firm seeks London Stock Exchange bond issue

cityam

Sep 08

London-based The Football Factory will look to issue bonds on LSE An ambitious London-based firm looking to create a football multi-club network and sell bonds on the London Stock Exchange has smashed...

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We are not creating real estate bolted onto football, we are creating a destination.”","collect":0,"end_time":0,"defaultTopTitle":"cityam.com","property":[],"viewcount":null,"language":"en","relate_stocks":{"FLGB":"Franklin FTSE United Kingdom ETF","BK4582":"ESG ETF-MSCI","BNDW":"Vanguard Total World Bond ETF"},"translate_title":"足球多俱乐部所有权公司寻求在伦敦证券交易所发行债券","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"FLGB":1.5,"BNDW":1.5},"content_text":"London-based The Football Factory will look to issue bonds on LSE An ambitious London-based firm looking to create a football multi-club network and sell bonds on the London Stock Exchange has smashed its first fundraising goal.The Football Factory raised over £100,000 at an £8m pre-money valuation this week ahead of a Series A round and a bond sell-off – in one or both of London and Dubai – later this year.The firm, co-founded by Edoardo Giacone – and backed by investors linked to top-tier European football and the International Olympic Committee – has “already secured” a club near Porto, Portugal, according to its investment page on fund raise site Republic.\n\nA new way to football?After the raise – which will remain capped at £100,000 – closes in two or three weeks, Giacone told City AM, “we [will] start with a Series A, followed by either a Series B or the issue of a bond placed in London and in Dubai”.“The Football Factory is building what we believe can become a completely new model for football,” he added. “The easiest way to explain it is this: we are not simply acquiring or building football clubs; we are building brand-new football-anchored ecosystems.\n\n\n\n\n\n\nNews Updates\nStay ahead with our three daily briefings delivering all the key market moves, top business and political stories, and incisive analysis straight to your inbox.\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n“And we do that by bringing together three things that have traditionally been developed separately, which are football, real estate, and technology.\n\n“We are not treating football as a sport. We are not creating real estate bolted onto football, we are creating a destination.”","kind":"highlight","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":false,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"isVideo":false,"video":null,"symbols":[],"gpt_button":0,"need_auth":false,"need_login_tip":false,"code":"91000000","status":"200"}}}